The State of Advertising
Invalid traffic is a marketing black hole. Because fake clicks never convert, they instantly reduce return on ad spend. And their distorting influence warps analytics, making the path to greater profitability harder to navigate.
Lunio was built by marketers, for marketers to eradicate this problem by concentrating 100% of advertising budgets on real people with genuine conversion potential.
Enhanced Targeting Signals
Feed optimisations with accurate data
To optimise for real buying signals
Capture ad traffic data to generate powerful exclusion audiences across all platforms.
Block invalid traffic to protect your budget and stop fake interactions distorting campaign data
Analyse post-click traffic behaviour and conversion data to continually improve audience targeting.
Use Lunio to spend smarter, not harder. Stop paying for clicks that never convert, break through revenue plateaus, and make faster progress towards quarterly targets.
Wave goodbye to cross-checking data to identify fake conversions and eliminate spam leads so your sales team can focus their energy on real prospects.
Make better decisions with accurate marketing data. Lunio reveals fake data points and excludes invalid traffic from your campaign reporting.
Annual savings in ad spend
Increase in ROI using Lunio
Decrease in advertising costs
Reduction in cost per acquisition
Invalid traffic isn’t a security problem. It’s a marketing problem. Lunio is designed to provide full protection across your advertising stack by pairing audience-led exclusions with IP blocking.
Fake traffic is instantly blocked on the channel it’s detected on, and data identifying the source of the invalid click is used to populate exclusion audiences across your other ad channels.
As soon as Lunio protection is switched on via our one-click integration, fake traffic is automatically identified and blocked thanks to billions of stored click data.
Driva Boosts Conversion Rates with Lunio
Driva delivers personalised, pre-approved car loans from over 30+ lenders in as little as 60 seconds.
“The two things I really love on the dashboard are the Re-Allocated Budget tracking, and the Traffic Health Uplift score. When I combined those metrics with the recorded cost savings from blocking invalid clicks, it was easy to demonstrate value. The savings we were making each month far exceeded the cost of the subscription.”
Digital Marketing Manager