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The Lunio blog
Featured
Mar 25, 2025
•
Rebecca Munton
How to prepare for Search Max: Google Ads’ newest campaign type
Read now
Mar 19, 2025
How to work around Google's 500 IP exclusion limit
Read now
Mar 12, 2025
PPC ad copy localization: Best practices & real-world examples
Read now
Mar 6, 2025
Google Meridian: Marketing Mix Models explained
Read now
Browse all blog articles
Topic
Ad platforms & networks
Ad quality
Advanced PPC strategies
Al & automation
Conversion rate optimization
Invalid traffic & ad fraud
Measurement & analytics
Paid media fundamentals
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Ad platforms & networks
How to prepare for Search Max: Google Ads’ newest campaign type
Mar 25, 2025
•
Rebecca Munton
Invalid traffic & ad fraud
How to work around Google's 500 IP exclusion limit
Mar 19, 2025
•
Ben Harris
Advanced PPC strategies
PPC ad copy localization: Best practices & real-world examples
Mar 12, 2025
•
Ben Harris
Measurement & analytics
Google Meridian: Marketing Mix Models explained
Mar 6, 2025
•
Rebecca Munton
Advanced PPC strategies
Demand-led bidding: Scaling PPC campaigns with tROAS and tCPA
Mar 5, 2025
•
Ben Harris
Paid media fundamentals
How landing pages affect ad conversion rate (w/ ROAS tips)
Feb 26, 2025
•
Ben Harris
Advanced PPC strategies
Value-based bidding: How to maximise lead gen profit [Webinar]
Feb 25, 2025
•
Ben Harris
Advanced PPC strategies
Dynamic Search Ads: The best PPC competitor research tool?
Feb 19, 2025
•
Ben Harris
Advanced PPC strategies
Optimize lead gen by setting the right Conversion Values
Feb 12, 2025
•
Ben Harris
Ad platforms & networks
Are ad platforms overcharging by inflating your PPC results?
Feb 6, 2025
•
Rebecca Munton
Advanced PPC strategies
How to optimize product feed management at scale
Feb 5, 2025
•
Ben Harris
Advanced PPC strategies
PMax vs Standard Shopping: How to choose in 2025
Jan 29, 2025
•
Rebecca Munton
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