Content Writer

Rebecca Munton

Rebecca is a digital marketer and content writer who likes good tea and bad puns. She writes about maximising performance marketing efficiency for Lunio.

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Rebecca Munton

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Conversion rate optimization

Rebecca Munton

Published by

Rebecca Munton

Audience exclusions: 11 targeting tips (Google Ads and Meta)

8 landing page design tips to maximise conversions

7 A/B testing best practices to drive greater ad performance

Facebook Ads vs Google Analytics discrepancies: Key causes

How to use Google Ads bid simulator for revenue forecasting

10 ways to lower your Google Ads CPC and boost profitability

Google Discovery ads: Specs, examples, and conversion tips

Lead gen fraud: How to identify and prevent fake leads

Responsive search ads: 13 best practices to boost performance

Microsoft Ads tools: 15 free resources to optimize campaigns

Facebook Lookalike Audiences: Best practices and targeting tips

Hyper-segmentation marketing: unlocking untapped B2B revenue

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