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Mar 25, 2025
 • 
Rebecca Munton

How to prepare for Search Max: Google Ads’ newest campaign type

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How to prepare for Search Max: Google Ads’ newest campaign type
Mar 19, 2025

How to work around Google's 500 IP exclusion limit

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How to work around Google's 500 IP exclusion limit
Mar 12, 2025

PPC ad copy localization: Best practices & real-world examples

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PPC ad copy localization: Best practices & real-world examples
Mar 6, 2025

Google Meridian: Marketing Mix Models explained

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Google Meridian: Marketing Mix Models explained

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Ad platforms & networks

How to prepare for Search Max: Google Ads’ newest campaign type

Mar 25, 2025
 • 
Rebecca Munton
How to prepare for Search Max: Google Ads’ newest campaign type
Invalid traffic & ad fraud

How to work around Google's 500 IP exclusion limit

Mar 19, 2025
 • 
Ben Harris
How to work around Google's 500 IP exclusion limit
Advanced PPC strategies

PPC ad copy localization: Best practices & real-world examples

Mar 12, 2025
 • 
Ben Harris
PPC ad copy localization: Best practices & real-world examples
Measurement & analytics

Google Meridian: Marketing Mix Models explained

Mar 6, 2025
 • 
Rebecca Munton
Google Meridian: Marketing Mix Models explained
Advanced PPC strategies

Demand-led bidding: Scaling PPC campaigns with tROAS and tCPA

Mar 5, 2025
 • 
Ben Harris
Demand-led bidding: Scaling PPC campaigns with tROAS and tCPA
Paid media fundamentals

How landing pages affect ad conversion rate (w/ ROAS tips)

Feb 26, 2025
 • 
Ben Harris
How landing pages affect ad conversion rate (w/ ROAS tips)
Advanced PPC strategies

Value-based bidding: How to maximise lead gen profit [Webinar]

Feb 25, 2025
 • 
Ben Harris
Value-based bidding: How to maximise lead gen profit [Webinar]
Advanced PPC strategies

Dynamic Search Ads: The best PPC competitor research tool?

Feb 19, 2025
 • 
Ben Harris
Dynamic Search Ads: The best PPC competitor research tool?
Advanced PPC strategies

Optimize lead gen by setting the right Conversion Values

Feb 12, 2025
 • 
Ben Harris
Optimize lead gen by setting the right Conversion Values
Ad platforms & networks

Are ad platforms overcharging by inflating your PPC results?

Feb 6, 2025
 • 
Rebecca Munton
Are ad platforms overcharging by inflating your PPC results?
Advanced PPC strategies

How to optimize product feed management at scale

Feb 5, 2025
 • 
Ben Harris
How to optimize product feed management at scale
Advanced PPC strategies

PMax vs Standard Shopping: How to choose in 2025

Jan 29, 2025
 • 
Rebecca Munton
PMax vs Standard Shopping: How to choose in 2025

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How to prepare for Search Max: Google Ads’ newest campaign type
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PPC ad copy localization: Best practices & real-world examples
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