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On demand webinar

How to build & scale high-performance video ad campaigns

March 26, 2025

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Webinar

How to build & scale high-performance video ad campaigns

March 26, 2025

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About the webinar

Nothing rivals video when it comes to capturing the attention of busy buyers.

Data from WordStream found performance marketers who incorporate video into their strategies achieve 49% faster revenue growth than those who don’t.

But in fiercely competitive online spaces, how can you ensure your message cuts through the noise to uplift both lead volume and conversion rates?

Join us live on Wednesday March 26th @ 3pm GMT as we sit down with video campaign specialist and Founder of AdConversion, Silvio Perez.

More than 4,000 marketers study ad AdConversion’s learning academy, and SaaS brands like ActiveCampaign, Mixpanel, Checkr use their agency services to scale pipeline/revenue. Prior to AdConversion, Silvio was the in-house Head of Performance & Product Innovation at Metadata.

Expect to learn

  • How to write & test attention-grabbing video hooks
  • Tips to drive down video ad production costs
  • The keys to maximising YouTube campaign ROI (& pitfalls to avoid)
  • Enhancing video assets for PMax & Demand Gen campaigns
  • How to scale video ads on LinkedIn & drive down CPL  
  • Best practices for optimising video campaigns on Meta
  • How to measure the “halo effect” of video ads on conversions  

Speakers

James Deeney

Senior Content Manager

Lunio

Silvio Perez

Founder

AdConversion