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The Lunio blog
Featured
Apr 3, 2025
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Ben Harris
Spam leads wasting your time? Learn how to clean up ad traffic
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Mar 27, 2025
How to build & scale high-performance video ad campaigns [Webinar recap]
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Mar 25, 2025
How to prepare for Search Max: Google Ads’ newest campaign type
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Mar 19, 2025
How to work around Google's 500 IP exclusion limit
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Browse all blog articles
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Conversion rate optimization
Audience exclusions: 11 targeting tips (Google Ads and Meta)
Oct 18, 2023
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Rebecca Munton
Conversion rate optimization
8 landing page design tips to maximise conversions
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Rebecca Munton
Ad platforms & networks
X joins Google Display Network: What marketers need to know
Sep 28, 2023
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James Deeney
Measurement & analytics
7 A/B testing best practices to drive greater ad performance
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Rebecca Munton
Measurement & analytics
Facebook Ads vs Google Analytics discrepancies: Key causes
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Rebecca Munton
Invalid traffic & ad fraud
Invalid traffic explained: 2024 marketers’ guide [webinar]
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James Deeney
Measurement & analytics
Are Adalytics' claims about YouTube Kids ads and privacy true?
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Neil Andrew
Invalid traffic & ad fraud
Invalid traffic: The budget-eating black hole [webinar]
Sep 4, 2023
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James Deeney
Measurement & analytics
How to use Google Ads bid simulator for revenue forecasting
Aug 21, 2023
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Rebecca Munton
Ad platforms & networks
How to stop fake Instagram accounts engaging with your ads
Aug 17, 2023
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James Deeney
Measurement & analytics
6 conversion tracking best practices for Google Ads
Jul 25, 2023
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James Deeney
Conversion rate optimization
11 most common reasons for wasted ad spend and low conversions
Jul 25, 2023
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James Deeney
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