Legitimate Ad Activity

126,800 (76.3%)


126,800 (76.3%)

Invalid Ad Activity

19,061 (17.3%)


19,061 (17.3%)

Active Exclusions:

16,896 IPs



Invalid Costs


Suspicious Ad Activity

10,703 (6.4%)


10,703 (6.4%)

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Convert Wasted Ad Spend Into Revenue Growth

Automatically remove bots and fake ad engagements across all your paid marketing channels including Google, Meta, TikTok, LinkedIn, and more.

Spend Smarter, Not Harder

Maximise Marketing Efficiency

It’s time to stop paying for clicks that will never convert. Make your marketing budget go further by eliminating waste from your campaigns.

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See What You’re Paying For

Full Data Transparency

Lunio reveals all click data as first-party data, allowing you to generate accurate campaign insights and predictable results.

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"Knowing we have Lunio installed helps us focus on real users and ROI."

Roxana Ratiu, Som Product

"Using Lunio saves us £90,000 per month on advertising spend."

Tom Pickard, Modo25

“The monthly savings we make far exceed the subscription cost. It's a no-brainer.”

Declan Flaherty, Driva

Analyse & Filter Paid Traffic

Sort Good From Bad

Lunio detects every single click on your paid ads with zero latency and uses machine learning to categorise each one as invalid, suspicious, or legitimate.

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Built For Privacy-First

Get Cookieless Ready

Set your business up for success in a privacy-first web. Use encrypted click data to generate customer insights without relying on third-party cookies.

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Convert Clicks Into Trees

Committed to Net Zero

Working in partnership with Ecologi and Supercritical, we carbon offset our own footprint, and the effects of processing traffic for all our clients.

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Powering the World’s Fastest Growing Companies

Trusted Worldwide

Thousands of multinational brands and rapidly-scaling businesses trust Lunio to end wasted spend and maximise marketing efficiency. See why our customers love us.

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219 Million Invalid Clicks Blocked in 2023. 8.5% of All Paid Traffic Analysed in 2023 was Invalid. 2,000 Clicks Analysed Per Second in 2023.
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Analyse Traffic

Lunio automatically detects and categorises every single click on your paid ads with minimal latency.


Multi-Platform Protection

Fake traffic is instantly blocked on the channel it’s detected on and the threat data is used to populate exclusion audiences across all other ad networks.


Campaign Optimisation

By filtering out zero-value traffic, higher-quality conversion data is fed back to each acquisition channel to further optimise your campaign targeting.


Traffic Insights

Each click is stored as first-party data together with its analysis, giving you visibility over IP addresses, device types, regions, and traffic health for individual keywords and campaigns.

Anton Borodatov | Digital Marketing Specialist, Turners Group

We increased conversion rates by 126% by using Lunio across our campaigns.

Did We Mention It's Packed Full Of Benefits?

Build Powerful Exclusion Audiences

Lunio goes beyond IP exclusion to eliminate fake touchpoints by generating cross-platform exclusion audiences, giving you insights into what fake user profiles and behaviour actually look like.

End Overspend Overnight

As soon as you integrate Lunio, fake traffic is immediately identified and blocked thanks to billions of previously logged data points.


Hundreds of agencies use Lunio to manage multiple accounts from one login with nested campaign-level administration and MCC reporting.

Automated Behaviour Analysis

Our machine learning technology analyses millions of data points to determine if a user is invalid. No need to manually fine-tune the system, our self-learning AI algorithms are fully automated.

Detect Fakes With Pinpoint Accuracy

Lunio uses hundreds of millions of data points to identify traffic anomalies that bypass other legacy bot prevention solutions. We block bots, not humans.

Protect Spend On 15 Ad Platforms

Lunio supports all major ad platforms including Google (including PMax), Meta, Bing, Twitter, LinkedIn, Reddit, TikTok, and many more.


Wait, We Haven't Finished

Quick API Integration

4 minutes is all it takes to get started with Lunio. Deploy one script via your tag manager of choice and you’re good to go.

Expert Marketing Support

Your dedicated Lunio Success Manager is there to help you every step of the way. Get tips, best practices, and extract more value from your ad spend.

Scale Without Limits

With no cap on clicks, impressions, users, or campaigns our cloud technology can scale to any size business, large or small.

Smarter ‘Smart’ Campaigns

Analyse traffic behaviour across all your Smart campaigns and feed genuine data points back into the algorithms to further optimise your ROI.

Get Instant Click Reports

Use Lunio’s in-built reporting tools or export all your logged click data to perform predictive analysis on traffic behaviour.

Privacy & Security Compliant

Lunio was built with data privacy in mind. It encrypts all data, doesn’t use third-party cookies, and is fully GDPR & CCPA compliant.

See Lunio in Action

Generate more revenue for less budget. Protect all your paid acquisition channels from invalid traffic in real-time.

Get Started Now