Lunio Blog

Hard data, game-changing strategies, and ground-breaking insights from the Lunio team.

💜 Featured Post

4 Signs You Have an Invalid Traffic Problem (& How to Fix It)

James Deeney | June 21st, 2023

All Ad Fraud CRO Display Ads Paid Search Paid Social Product Strategy

Display Ads

What Are Google Search Partners? A Detailed Look on Google Partner Websites

Neil Andrew | November 15th, 2019

Strategy

The Dangers of Granting Managerial Access To External Users

Neil Andrew | November 1st, 2019

Paid Search

Google Ads: Good Click Through Rate (CTR) Metrics

Neil Andrew | September 24th, 2019

Strategy

6 Ways Of Building Consumer Trust In Online Advertising

John Severn | September 19th, 2019

Strategy

The Top PPC Competitor Analysis Tools To Spy On Your Competition

Sam Carr | September 5th, 2019

Ad Fraud

What Is Viewbotting: How Twitch Are Taking On The Ad Fraudsters

Sam Carr | July 15th, 2019

Strategy

Best PPC Podcast: 9 Must Listen To PPC Podcasts

Sam Carr | July 11th, 2019

Ad Fraud

GIVT vs SIVT: What Is GIVT and SIVT? Decoding Invalid Traffic Types

Andrew Swindlehurst | June 7th, 2019

Ad Fraud

Ad Fraud Detection: A DIY Guide on Detecting Click Fraud Yourself

Neil Andrew | May 11th, 2019

Paid Search

CPC Advertising: The Sure-Fire Way to Make Money

Neil Andrew | April 21st, 2019

Strategy

How to Become a PPC Expert

Neil Andrew | January 3rd, 2019

Lunio

The Expert Guide to Google Performance Max

Find out the impact of ad fraud on Marketing KPIs and how much ROAS you can unlock with Lunio.

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Display Ads | Sam Carr | December 28th, 2020

The Ultimate Google Ads Placement Exclusion List. 60,000+ Websites, Apps & Channels (Updated 2023)

Paid Search | Sam Carr | April 28th, 2021

102 Google Ads Scripts to Improve Your PPC Ads Performance

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